Lannie Byrd: Leading Growth and Transformation
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  • Peter Thiel, Revelation and the Gray Between Innovation and Idolatry

    Peter Thiel, Revelation and the Gray Between Innovation and Idolatry

    Peter Thiel has been talking about the Antichrist. Yes, that Peter Thiel—the billionaire investor, PayPal co-founder, and political provocateur. His recent lecture series explores what he calls “the…

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    Lannie

    October 19, 2025

    4 min read

  • Programmatic Media, Explained Before the Google Ruling

    Programmatic Media, Explained Before the Google Ruling

    In the coming weeks, a federal court will decide whether Google must break up parts of its adtech business. The Department of Justice argues that Google has too…

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    Lannie

    September 23, 2025

    4 min read

  • TCB: Taking Care of Business (in a Flash) and the Ad Agency Life

    TCB: Taking Care of Business (in a Flash) and the Ad Agency Life

    The famous Elvis Presley TCB logo—the bold letters with a lightning bolt streaking through—has been around for decades. I’d seen it before. I knew it stood for Taking…

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    Lannie

    September 7, 2025

    4 min read

  • Is Local TV Following the Same Path as Radio and Newspapers?

    Is Local TV Following the Same Path as Radio and Newspapers?

    Every time I see another media consolidation headline, I get déjà vu. The latest? Nexstar is buying Tegna for $6.2 billion, which will create one of the largest…

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    Lannie

    August 26, 2025

    4 min read

  • Search is Diversifying, Google is Changing — and Leads Are Harder to Find

    Search is Diversifying, Google is Changing — and Leads Are Harder to Find

    For over a decade, many marketing strategies have relied on the gravitational pull of Google. High-intent searches turned into clicks, and clicks turned into leads and sales. But…

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    Lannie

    August 21, 2025

    4 min read

  • Your Phone Isn’t Spying on You (and Other Marketing Myths That Make My Eye Twitch)

    Your Phone Isn’t Spying on You (and Other Marketing Myths That Make My Eye Twitch)

    If I had a dollar for every time someone told me, “Google/Facebook/Instagram must be listening to my conversations, because I was just talking about ____ and now I’m…

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    Lannie

    August 11, 2025

    4 min read

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Lannie Byrd: Leading Growth and Transformation

Lannie Byrd: Leading Growth and Transformation

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