In my last post where I said I was interested in everything digital which to me was everything, I had a friend ask me if social was digital.
I think social is digital. To me social is the core of communicating with technology to build relationships. It’s online. Through a computer. Actually through a smart phone (not mobile because they are more often not mobile). Through analytics, insights.
The most valuable part of being digital is being personal and social builds personal into digital.