For this survey Pew defined online content as “intangible digital products such as software, articles, and music that need not have a physical form.” Some of my highlights of what we’ve paid for include.
33% of internet users have paid for digital music online
19% have paid for digital games
18% have paid for digital newspaper, magazine, or journal articles or reports
16% have paid for videos, movies, or TV shows
11% have paid for members-only premium content from a website that has other free material on it
10% have paid for e-books
7% have paid for podcasts
5% have paid for tools or materials to use in video or computer games
5% have paid for “cheats or codes” to help them in video games
Although I am a proponent of all information wants to be free philosophy, I must admit I’ve paid for ebooks, music, apps and even web site access (for my kids, not for me). So what kind of online content have you paid for?
As my first post of the new year, here’s my web, technology and communications predictions for 2011 and beyond. Don’t let me forget to check up next year and see how many I’ve gotten right.
Twitter will stagnate and be recognized as a niche product. Twitter’s web traffic has plateued and can’t seem to grow. It’s management will start grasping for straws and reduce access for outside applications to their API. Facebook’s growth will slow, too (it has, too there aren’t that many people with Internet access left).
The mobile web growth will increase while app growth slows. Companies will realize it is much cheaper to customize their web site designs for mobile devices rather than code 3 or 4 seperate apps.
We’ll see more and more niche sites pop-up and make it. The sites will have to be run on a shoe string, but they can survive that way (A few of those may even be paid content that work).
Tablets will continue to be huge for online content. Not for their apps, but their easy portability to access the web. iPads will continue to grow, but there will be a surge in cheaper linux based tablets.
Flash content is an important part of the overall mix of web content and has a steeper learning curve than most other kinds of web content creation. Unfortunately, Macromedia and now Adobe have changed the flash creation process/interface so often that if you once learned flash it’s like you’re starting all over again if you pick up a newer version of Adobe Flash. I first learned flash in 1999-2000 creating some audio slideshows and calculators, but I had to learn it again 2003 for a couple of prjects and after that I just gave up because I didn’t want to go through the process of teaching myself flash again.
If you’ve ever studied Mass Communications or Journalism you always discuss the purpose of Mass Communications in your introductory course. One of those purposes is to pass on cultural ideals/norms/values.
We just had sloppy joes for dinner. I had to pass on Adam Sandler‘s Lunch Lady Land to my kids. So, here’s me inculcating you.
Paid content will not save newspapers. Despite what many old journalism hands have said (including pay wall poster child Little Rock’s own Walter Hussman). Paid content limits your audience size and audience growth eventually flattens out. Here’s what the former head of NYTimes.com has to say about paid content…