Developers: we don’t crash EVER!

If you a manage a web site and it crashes you think about all the users hitting your site at that time and getting the same error message that you just saw when you discovered it had crashed. If you look at it from the user perspective, you immediately go into high gear to get your site back online. There’s a scene in the movie The Social Network (which I watched again last week) that expresses the same emotion. Zuckerberg goes off on Eduardo Saverin for closing down their businesses checking accounts.

Without money the site can’t function. Okay, let me tell you the difference between Facebook and everyone else, we don’t crash EVER! If those servers are down for even a day, our entire reputation is irreversibly destroyed! Users are fickle, Friendster has proved that. Even a few people leaving would reverberate through the entire userbase. The users are interconnected, that is the whole point. College kids are online because their friends are online, and if one domino goes, the other dominos go, don’t you get that? I am not going back to the Caribbean Night at AEPi!

Is social digital?

In my last post where I said I was interested in everything digital which to me was everything, I had a friend ask me if social was digital.

I think social is digital.  To me social is the core of communicating with technology to build relationships. It’s online. Through a computer. Actually through a smart phone (not mobile because they are more often not mobile). Through analytics, insights.

The most valuable part of being digital is being personal and social builds personal into digital.

Consumers want their news portable, personalized and participatory

The Pew Internet and the American Life Project released their latest study on American’s use of the Internet examining how we use online news today.  The overview of the report sums it up …

In this new multi-platform media environment, people’s relationship to news is becoming portable, personalized, and participatory. These new metrics stand out:

  • Portable : 33% of cell phone owners now access news on their cell phones.
  • Personalized : 28% of internet users have customized their home page to include news from sources and on topics that particularly interest them.
  • Participatory : 37% of internet users have contributed to the creation of news, commented about it, or disseminated it via postings on social media sites like Facebook or Twitter.

So what does this mean for news and information sites over the next year? How will they change or adapt to meet the needs of the new news consumer?